Paytm Links Up With ESPL
Esports in India got another significant boost todayಌ with the news that Paytm First Games has teamed up with the Esports Players Le♏ague (ESPL) for mobile esports tournaments in India.
ESPL is based in Singapore and announced last fall that it had raised over $2 million as it continues to imp🌟rove its esports tournament and media network. ESPL targets ama✅teur gamers who are looking to become professionals.
Details of the new partnership show Paytm First Games☂ will manage the ꦚintroduction of ESPL’s amateur esports platform in India. It will set up tournaments, acquire users, secure local sponsorship and partnership deals, and use existing contacts to push local media content.
ESPL 𝓰will deliver the technology, global sponsorships, media deals, and esports strategy. The fiܫrst ESPL season is set to run from May to November.
The coronavirus shutdown has seen a boost in traffic to Patym First Games, which is India’s quickest growing gaming ꦑdestination. It already had more than half a million daily active gamers, with ov👍er 75,000 new users joining the platform daily in the month before the nationwide shutdown started. That number is expected to have increased substantially.
Paytm First Games chief operating officer Sudhanshu Gupta told that “esports is already growing really🍎 fast in India. With the circumstances like♛ what we are going through now with COVID-19, it is adding more fuel to the fire. We clearly see a big opportunity for a large organized player to come in and create a larger ecosystem around esports.”
ESPL CEO Michael Broda noted that India was a key target for the company with over a million mobile gamers and 5G connꦓectivity coming this year.
ESPL has signed franchise partnership agreements in Southeast Asia and Latin America. It also has a medi🌌a partnership with eGG Netwo🅺rk, the largest esports TV network in Southeast Asia and Australia reaching nearly 100 million TV viewers.
It’s not the first big news of the week for Paytm. Earlier this week they announced they have partnered with game developer a꧃nd publish🥂er SuperCell to launch a ‘Clash Royale’ tournament.
